Google Penalty Recovery: How does it work?
In order to resolve and recover your traffic and rankings after a Google penalty, we are following a very precise plan to be sure to be successful. To do so, we need to consider all the following actions:
In these last years Google have been updating its algorithm multiple times (Panda, Penguin, Hummingbird, etc.) to verse users with better search results. In addition, they have taken some straight forward decisions on websites that might have carried out higher risk link building tactics (considered black-hat). Some of the SEO strategies that worked very well in 2010 are now extremely dangerous to test and can cause a lot of problems to your online business today.
If you suddenly notice a traffic drop and lower rankings on your targeted keywords, we can help you investigate its cause. There are two main Google penalties that your site can suffer:
If you noticed a major decrease in traffic and loss of rankings for your main keywords, then that can have a deep impact not only on your brand and website visibility on the search engines result pages but more importantly on your revenue and business goals.
Whichever penalty your are receiving from Google the main effects are:
- Graduate or sharp traffic decline.
- Traffic is going down steadily and stabilizing.
- Loosing search ranking position for certain targeted keywords.
- Pages containing specific keywords are getting de-indexed.
- Warning messages from Google on your Search Console.